Telugu producer Suryadevara Naga Vamsi stirred the Hindi film industry by claiming Bollywood targets a niche audience, neglecting the masses. As Etimes discusses this statement in depth, ndustry insiders partly agree, noting urban-centric films and exclusion of the heartland. They suggest Bollywood should focus on mass entertainers like South Indian movies, addressing issues like OTT competition and overpriced multiplexes.
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